About Me

I'm Jason Macht — an engineer-minded operator who builds growth systems that actually work in the real world.

My background blends product and systems thinking with direct-response marketing execution. I'm driven by turning complex, messy business realities into clean, scalable infrastructure: acquisition pipelines, automation workflows, attribution, CRM logic, and follow-up systems that produce measurable results.

I've spent years living in the details most people avoid: broken tracking, messy lead data, inconsistent follow-up, and disconnected tools that create chaos instead of leverage. My work is about replacing that chaos with clarity — building systems that compound.

Help real estate investors and business owners increase their returns by leveraging tech, data, and AI.

Not as buzzwords — as applied tools that create speed, consistency, and better decisions across the full lead-to-revenue journey.

Over the last several years, I've built and operated in environments where performance isn't theoretical.

• Built a $5MM real estate portfolio
• Grew acquisition lead volume by 90%+ year over year
• Manage 21 units across 2 states (short-term and long-term rentals)
• Built and improved CRM + marketing data integrations and user experiences

That experience matters because it forces you to get honest about what actually drives outcomes: cost per lead isn't a vanity metric, attribution isn't optional, speed-to-lead is a weapon, follow-up discipline beats new tactics, and systems beat heroics.

I help businesses grow by building the infrastructure underneath the growth:

• Lead generation systems (direct mail, paid media, inbound)
• Automation and integrations between tools
• CRM workflows that teams actually use
• Clean tracking and lifecycle reporting
• Sales follow-up systems that prevent lead leakage

I bring a product leader's mindset to performance: turning strategy into execution and execution into repeatable process.

Most people in this space are either:

1. Marketers who can't build the plumbing, or
2. Technical people who don't understand conversion

I sit in the overlap.

I've built robust consumer applications, CRM tools, and marketing data integrations — and I apply that same engineering rigor to revenue systems.

That means I don't just run campaigns. I build machines.

I'm not interested in shiny objects. I'm interested in leverage.

The best systems:

• Remove manual work
• Reduce mistakes
• Make the next action obvious
• Make performance measurable
• Allow you to scale without adding chaos

That's what I build.

Product Manager. Real Estate Investor. Educator. Adventure Seeker.

I'm the kind of person who enjoys building things — systems, businesses, and frameworks that help people operate with more clarity and less friction.

A graduate of the University of Michigan's engineering program, I've spent most of my career in product and technology development. Currently, I serve as the Chief Growth Officer at Venture Stack, a real estate company specializing in off-market acquisitions and investing.